In the Classroom with Juli Giles: PSA Careers Q&A

In the spirit of back-to-school season, we recently talked about learning opportunities and growing your real estate business with our Director of Recruiting & Career Development, Juli Giles. She’s here with the scoop on our new Successful Start training program and insight on getting (and staying!) ahead in the industry.

What is your favorite thing about the new Successful Start program at PSA?

There is so much to love about our new Successful Start program, 100 Days to Greatness, and we are absolutely thrilled to be one of the few companies in our region certified to teach this business-changing program from Brian Buffini!

Brian Buffini’s philosophy is similar to our company philosophy in that phenomenal customer service and exceeding clients’ expectations leads to referral business. The 100 Days to Greatness program is a step-by-step activity program that focuses on building that referral business.

In addition to the activities, this program also includes the tools needed to do the activities. Now that it has launched, it’s been so exciting to watch the enthusiasm of our new agents as they work through the activities and see the results of their hard work! Right now, that’s my favorite thing I’m seeing coming out of this program.

What sets our training apart?

In real estate, you should never stop learning and growing. Training at Patterson-Schwartz is in everything that we do. Whether it’s the company-wide offerings, continuing education, sales meetings, roundtables, PSA University videos, or completed transactions… we are always learning and growing.

Brian Buffini says, “Education without activities is just entertainment!” We do not offer training for training’s sake! Whatever the offering, our goal is to have our agents implement something to improve their business and enhance their quality of life.

Best advice for students in pre-licensing classes? In new agent training?

If you are in a pre-licensing course right now, take time to meet/talk to agents who are actively working in real estate. Visit open houses if you don’t know someone. Don’t be afraid to ask them what they would do if they were starting their businesses again.

If you are a new agent, of course, attend our 100 Days to Greatness Training! 😀 Also, go into the office. Make it a point to introduce yourself to other agents. Ask your manager who you should get to know. You never know when a busy agent could use your help with an open house, buyer tour, or a shadowing opportunity.

Ready to grow with us?

Juli Giles has been a REALTOR® since 2004. Throughout her career, Juli has developed an extremely successful marketing plan and action guides for buyers and sellers in all market conditions. She is also deeply rooted in training and education from her days in the banking industry where she tackled many roles during her 15 years in a training and recruiting capacity. Her professional style combined with her integrity and knowledge of the real estate business allows new and seasoned agents to learn first-hand from a “true professional”.

Juli has a passion for life and helping others achieve success through learning. If you’re just as passionate about your real estate career, she’d love to chat! You can reach Juli at 302-234-6099, JuGiles@psre.com, or by clicking the button below.

Quick links

PSA is among the nation’s Top 1,000 Power Brokers for 2021

RISMedia recently released the full Top 1,000 Power Broker Report for 2021. Now in its 33rd year, the report is real estate’s longest-running ranking of the industry’s most successful brokerages by sales volume and transactions.

This year’s rankings reflect the industry’s unwavering attitude to persevere and tackle challenges head-on, even amid uncertainty. As we sifted through the impact the of 2020 coronavirus pandemic here at home, Patterson-Schwartz focused on new ways to do business and remained steadfast in helping our clients buy and sell real estate.

According to the 2021 report, Patterson-Schwartz ranked #224 by volume with $1.4B+ sales in 2020, up 15.7% from 2019. By transactions, Patterson-Schwartz ranked #193 with 4,345 transactions in 2020, up 4.5% from 2019. Patterson-Schwartz appeared in the top 25% nationally for both categories. As a locally owned and operated brokerage listed among national brands, we are incredibly proud of the PSA family’s resilience, hard work, growth, and achievements that made our Power Broker status possible.

Click here to view the full report.

Locally Grown, Nationally Recognized

Headquartered in the town of Hockessin, Delaware, Patterson-Schwartz has been lighting the way home for 60 years. We are Delaware’s largest independent REALTOR® with nine offices and over 450 full-time Sales Associates. We offer a full range of services including residential home sales, purchase and rental; relocation services, and property management. We invite you to connect with us when you’re ready to partner with a local real estate expert.

Quick links

Get to know Juli Giles: PSA Careers Spotlight

Meet Juli Giles, our Director of Career Development and Recruiting and the face of education at PSA! From running our continuing education and our new agent training programs to hosting several monthly Zoom sessions for agents across the company, Juli’s got her finger on the pulse of what’s on our agents’ minds and what’s going on in our local market. We sat down with Juli to learn a little more about her, what she does at Patterson-Schwartz, and what fuels her boundless energy.

Juli Giles, Director of Career Development and Recruiting at Patterson-Schwartz Real Estate

You must have a favorite topic to facilitate! Can you tell us what you love to teach?

That’s a hard one because I just enjoy connecting with people! But, if I had to choose, I’d say any topic that has to do with building your real estate business and sharpening your skills as a real estate agent. 

 What are 3-4 words that describe your teaching style?

FUN, energizing, motivational, “do it with passion”. Okay, that’s more than three words!

Can you explain the difference between a trainer and a coach?

When I worked in banking, my mentor had a picture on his wall that read, “Give a man a fish, you feed him for a day. Teach him how to fish, you feed him for a lifetime.” Training and coaching are a lot like that. As a trainer, I can develop and teach a new technique, skill, policy, or procedure. As a coach, I want to connect what I’m teaching to their purpose and their “why”!  Over the years I’ve seen trainers just want to get through the class. As a coach, and especially in real estate, I want to affect the time I’m NOT in a class so they can build a business and a life worth living.  

When you’re not working, what are you doing?

Well, most people know my happy place on the beach with my family. I’m so blessed to have two wonderful daughters and a fantastic husband who is my biggest cheerleader! You can also catch me in a Zumba class a few days a week. I just love getting lost in the music!

Ready to grow with us?

As you can tell, Juli has a passion for life and helping others achieve success through learning. If you’re just as passionate about your real estate career, she’d love to chat! You can reach Juli at 302-234-6099, JuGiles@psre.com, or by clicking the button below.

Juli has been a REALTOR® since 2004. Throughout her career, Juli has developed an extremely successful marketing plan and action guides for buyers and sellers in all market conditions. She is also deeply rooted in training and education from her days in the banking industry where she tackled many roles during her 15 years in a training and recruiting capacity. Her professional style combined with her integrity and knowledge of the real estate business allows new and seasoned agents to learn first-hand from a “true professional”.

2020 Patterson-Schwartz Realty Alliance Sales Award Honorees

Real Estate transactions during 2020 were certainly a bit of an adventure but, despite the shutdowns and restrictions, Patterson-Schwartz was able to adapt, thrive, and ultimately assist more clients with their homeownership needs in 2020 than in the previous year.  This accomplishment would not have been possible without the hard work and perseverance of our family of sales associates.

Realty Alliance Sales Award plaques were distributed to Patterson-Schwartz honorees in early March 2021

The Realty Alliance is a network of North America’s elite real estate firms, and each year they identify the leading residential sales professionals for their exceptional performance.

The Patterson-Schwartz agents and teams recognized for their efforts in 2020 make up the top 15% of our sales associates in the individual categories of Units and Total Dollar Volume. The qualifying amounts were 18 Units, and/or a Total Dollar Volume of $5,500,000.

A Commitment to Exceptional Service

The 2020 Realty Alliance Sales Awards are well-deserved, especially considering the year’s uncertain outlook and business challenges. We are thrilled to congratulate the 75+ Patterson-Schwartz agents and teams for being recognized at a national level for their outstanding efforts and accomplishments. These honorees exemplify our company’s dedication to providing superior guidance and service while offering exceptional knowledge of market conditions and a commitment to represent clients honestly and professionally.

2020 Realty Alliance Sales Award recipients, listed by sales office:

Brandywine
Elkton & Newark
Dover
Hockessin
Greenville
Middletown
Ocean View & Rehoboth Beach

About Us

Patterson-Schwartz Real Estate is Delaware’s largest independent REALTOR® with nine offices and over 450 full-time Sales Associates. We offer a full range of services including residential home sales, purchase and rental; relocation services, and property management. We invite you to connect with us when you’re ready to partner with a local real estate expert.

Read more